Video Creators Agency

Why I don’t target search traffic on YouTube [Ep. #132]

There’s a lot of emphasis placed on search traffic, which isn’t bad because it’s a powerful traffic driver for a lot of channels. However, YouTube has some other traffic sources that should not be overlooked and can be even more powerful than search itself for a lot of channels. So today I want to talk about why it’s been a few years since I’ve intentionally targeted search traffic and my approach that let’s me not only continue to get views from YouTube search, but also get traffic from other sources, as well.

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