It’s one thing to believe that you can change people’s lives and the world around you with your videos, but it’s another thing to actually intentionally do it. It doesn’t always happen accidentally. Cliff Ravenscraft, known as The Podcast Answer Man, has a vision for using his podcast to reach people with his message and use it to change their lives and the world. He shares four strategies you can implement in your own creative content and YouTube videos that will increase the likelihood that your message will spread and change lives.