How are you doing? I’m trying to make the most of spending even more time at home than usual and I’m actually in the process of creating a whole new studio space in our garage area.

Don’t worry, there will definitely be a vlog to come because I know everyone loves a good DIY project. 😊

In the meantime, I want to share something with you that you’ve probably wanted to know for a while, but haven’t been sure how to figure it out!

I’m talking to my fellow creators who are eligible for monetization through the YouTube Partner Program.

Have you ever gone into your analytics in your YouTube Studio and seen an analytic called “CPM”? You might think that’s how much you earn per 1,000 views on your channel… but you’d actually be wrong!

YouTube just released a brand NEW metric that can help give you a general idea of what you can expect to make through your YouTube adsense revenue.

It’s called…

Revenue Per Mil (RPM)!

RPM includes your ad revenue as well as any revenue you make from Superchats, chat stickers, YouTube premium revenue, etc. after advertisers and YouTube takes their cut (that would be what’s included in CPM).

Knowing your RPM can give you a good idea of how much you’ll make in revenue that month as well as how much your videos are worth to brands. You can also do a deeper dive in your analytics to figure out which videos are generating the most revenue, so you can make more videos like that one! I show you how to do that in the video above.

I’m really excited YouTube has launched this new metric. It’s going to make our lives a whole lot easier!

What do you think of the new RPM feature. Let me know.

Thanks for reading!

Keep changing lives,

Tim