Companies like Disney have mastered the art of telling a compelling story. Each time they release a new movie, people queue up to see it. They fall in love with the characters, they stay engaged right through to the end, and they remember the movie long after it’s finished. So how does Disney, and Hollywood in general, do it? It’s through a simply storytelling strategy. In this video I’m sharing the formula that makes movies like Toy Story unforgettable so that we as creators can apply it to our own videos and make viewers fall in love with our content and keep coming back for more.

Watch Peter McKinnon’s video for an example of great storytelling:

Another good example of storytelling from Casey Neistat:

Watch my playlist on how to use storytelling to grow your channel: