While Facebook doesn’t do a revenue split with creators who upload their videos, you can still make money on your videos with Facebook and monetize them in other ways. In this video I give you a brief overview of how to monetize your videos on Facebook even without an ad revenue split with them.
One of you guys, David Turner, actually commented on my Facebook page and asked this question. Well, it’s not really a question, more like pre-statement. “I think Facebook has a long way to go in attracting YouTube creators to its platform. For one, upload times are exponentially longer. They also offer no shared revenue for creators.” And that is actually true. As of this recording anyway, Facebook does not currently do a revenue split with creators who upload videos and content or anything else to their platform.
You Can Make Money, but it takes a Business Model.
Unless you are one of the very few high profile companies that are getting like, bazillions of views on their platform every month. But you certainly can still make money off of your Facebook videos. You just need a different business model. YouTube– a lot of creators, they just default to AdSense, right? And they’re just like, hey, I’m going to put my videos up on YouTube. That’s my job, and YouTube’s job is to somehow pay me for it.
Why Can I Get Paid on YouTube?
The only reason you are getting paid from YouTube is because your viewers are watching your videos and paying an advertiser, who then pays YouTube, who then splits that with you. The way I look at it is, if the viewers are going to be paying someone– the advertisers– anyway, why don’t I just bring my own products and sell those directly. So that’s what I do here at Video Creators. I take AdSense, I like it, you know. It’s good icing on top, cherry on top, something like that.
What are the Benefits of Uploading Directly to Facebook?
I upload my videos to Facebook because it helps generate like email sign ups for my free e-book called, “The Secret to Building Your YouTube Audience”. A link to that is in the description below this video here on YouTube or in Facebook, if you’re watching this there. Sometimes videos also contain a paid product placement, whether it be my own products that I’m selling, like my ebook, “30 Days To A Better YouTube Channel” that really goes through a 30 day process of making your channel is highly subscribable as possible.
Or it’s a product from a sponsor that I can go to you and say, hey, I can put you on YouTube, but I could also put that video on Facebook where these people will see it. And it’s an additional plus, extra perk benefit, that makes it easier for a sponsor to be like, yes, I want to do this deal. Or hey, I didn’t know Facebook too, I want to pay extra for that.
It really just comes down to what your business model is around your audience and around the content you’re developing. Now I know a lot of you guys, like your goal is to go full time on YouTube. And if that is a goal that you have, I actually have of course coming out very soon. It’s called “Turn YouTube Into Your Full-Time Career”. And it will walk you through the exact process of how to develop a business model around your channel. That’s bigger than just AdSense. So that you’re not just playing that, oh, I need more views and these more subscribers, and I need to get this brand, I need to just promote this next sponsor.
That game gets tiring, at least it does for me. And even on a relatively small audience, you can do that. It’s coming out soon. If you want to get more information about it when it comes out, just sign up for my email list by getting that free ebook, “The Secret To Building Your YouTube Audience.” Or just go to VideoCreators.com and sign up for it there, and I’ll send you more information very soon about that course when it’s coming out.
And if you’re paying attention, maybe you’ve noticed that I am using those exact principles to monetize this video, both to my YouTube audience and the people on the Facebook page outside of AdSense. I’m really looking forward to hearing from you guys in the comments below about how you monetize your content, whether it be on Facebook, or even Instagram, or Twitter, or Facebook, or Snapchat, whatever. How do you monetize your content, be on AdSense. Looking forward to reading from you guys.
If this is something you’re interested in, read the other ideas in the comments that other people leaving down there. I learned from them every week, as you guys know. I know you will too. So go check that out. And if this is your first time here at Video Creators, I would love to have you subscribe. We’re just all about helping you guys grow your YouTube audience. You can spread a message that reaches people and impacts their lives.