Tips and advice for mastering the YouTube platform so your videos perform to their maximum potential.

The Most Overlooked Analytic for Improving Video Performance

It's the simple compare feature that lets you overlay one video on top of another and see what made one video perform better than another one. With that information, you can continue to improve each video you create and set it up for a higher chance of success on YouTube.

The Most Overlooked Analytic for Improving Video Performance2015-12-17T14:22:02-05:00

Four Strategies for Changing The World with your Videos

Cliff Ravenscraft shares four strategies you can implement in your own creative content and YouTube videos that will increase the likelihood that your message will spread and change lives.

Four Strategies for Changing The World with your Videos2015-12-17T14:39:44-05:00

YouTube Channel Review: Growing Sensei Ryan’s Subscribers

This is just a brief portion of our full YouTube channel evaluation, but hopefully it's enough to help you improve and grow your own YouTube channel taking some of the suggestions I made for Sensei Ryan's channel and implement them on your own YouTube channel.

YouTube Channel Review: Growing Sensei Ryan’s Subscribers2016-10-30T07:24:35-04:00

Ideas for Standing Out In The New Subscription Feed

In order to get your video noticed, creators must be creative to catch the attention of their subscribers since a lot of subscriptions will be packed into less space on the screen. Here a few ideas to help you stand out to your viewers.

Ideas for Standing Out In The New Subscription Feed2016-10-30T07:24:36-04:00

Periscope vs. Meerkat for your YouTube Audience

While Periscope and Meerkat may be similar apps, there's a few differences that make them ideal for differing situations. I've been playing with both of them for a while and found a few things to be true when using them to develop my YouTube audience. Here's some of the pros and cons of each and which situation each is best for.

Periscope vs. Meerkat for your YouTube Audience2016-10-30T07:24:36-04:00

How To Balance YouTube Growth with Real Life

Cliff Ravenscraft knows that story well and has found ways to keep work, his creative process, and his online business in balance with his real life and family. He shares his story as well as some of his insights about how to balance life with being an online creator.

How To Balance YouTube Growth with Real Life2015-12-21T13:49:48-05:00

How To Shoot Videos in Wind, Noise, and Sunlight

There's some things you can do to reduce the amount of wind and noise that your microphone picks up, and ways to reduce the harsh light from the sun that cast shadows on your subject.

How To Shoot Videos in Wind, Noise, and Sunlight2016-10-30T07:24:38-04:00
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