I’m curious about you. 

Why did you start a YouTube channel?

(Seriously, hit ‘reply’ and let me know.)

No wrong answers.

Is it because you want to do what you love to do and makes you feel fulfilled?

Is it because you want to be your own boss?

Is it because you want more freedom?

One thing I’m hearing more and more is that creators, like you, specifically want to build passive income. You know… making money while you sleep, only working 4 hours a week, or just working as little as possible.

Sounds like a dream, right?

And I’d say it’s even partly possible.

You can put up a lot of work upfront, publish or release your work, and lean back while you get paid for that work over and over again. 

The thing that most “How to Make Passive Income TODAY!” videos won’t talk about is that eventually… your video stops performing well.

People stop caring about your lead magnet.

People stop buying your course.

Things happen. Your video gets outranked, your sale’s systems break, your audience gets bored of your videos, new competitors enter the scene, your primary affiliate shop closes up shop, YouTube or FTC laws change, or a global pandemic ensues. 

It may take a few years, but it always happens eventually.

There’s no such thing as true passive income.

But I think you already know that.

And I don’t think you’re the kind of person who would enjoy sitting back and doing nothing. I think what you, and other creators who want to build passive income, truly want is meaningful work.

I actually often see the larger creators, who are doing YouTube full-time, working 60+ hour work weeks because they love what they do SO much it’s hard for them to stop.

When you find the type of work that’s energizing and fulfilling to you, you appreciate it and would probably do it for free because you love it so much anyway. You’re ready to start the day so you can get into work.

It’s how my team and I feel about working with creators like you. 

It’s what we’re passionate about and we get those fuzzy feelings when we hear from creators whose lives have been changed, they’ve hit their goals, they quit their jobs, they could provide for their kid’s surgery, and they get to do their own meaningful work and impact even more people.

So, what about you? What does meaningful work look like for you? What would you be happy to wake up and do each morning?

Hit ‘reply’ and let me and my team know. :)

Looking forward to reading your responses!

Keep changing lives,