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If you want a process for building a sustainable YouTube career, Ben Grubbs is here to tell us how to make money on YouTube and make our creativity last. Previously, Ben was the Global Head of
To go to 1 million subscribers, it's important to engage with the audience you already have. When Evan was growing his channel to 1 million subscribers, he knew engagement would be a component of that growth strategy, so
In his journey to 1 million subscribers, Evan Carmichael found that using his channel's branding feature allowed him to add another subscribe button to his videos, which led to a bump in subscribers. You should test this and
Channel trailers are your opportunity to pitch your channel to a non-subscribed viewer. Traditionally creators put a video there that pitches their channel, which works very well for a lot of people. However, Evan decided to put a
Hollywood has mastered the art of telling engaging stories. It's led to tremendous success for that industry, and it can lead to similar success for us as creators on YouTube. Jeff Bartsch, who edits TV
When you tell a good, meaningful story, your audience retention goes up, you get more watch time, and your brand connects with people on a deeper, emotional level. Telling a good story, however, is much
We saw a lot happen in 2018, trends that impacted the way we all grow our audiences on YouTube. Today, some of those trends continue into 2019 and are important for us to consider as
Season 3 of, "How They Got 1 Million Subscribers," is starting next week! We'll have a new episode with Stephen Sharer every weekday for two weeks starting on December 3rd. Stephen grew to a few million subscribers very
The title of your video shouldn't be an afterthought. It's one of the first things a potential viewer sees, and may determine whether or not they'll click to watch your video. It also tells YouTube what your video
Thumbnails play a huge part in whether or not someone decides to watch your video. You need to make sure they are visually appealing, and enticing enough to make people want to click. But you also need to
